Nokia 1011 (1992): The First Mass-Produced GSM Phone

Ismail Houman
2 min readSep 5, 2022
Nokia 1011 (1992)

This is the Nokia 1011, manufactured in Germany by a well-known company called Nokia Corporation and founded in the second half of the 19th century on May 12, 1865. It is the largest manufacturer of mobile phones in the world. The Nokia 1011 was the first mass-produced GSM phone in the 1990s, and its model name came from the launch date, November 10, 1992. The phone measures 195 x 60 x 45 mm and has a monochrome LCD, a standard battery, and an internal antenna. In addition, it can hold 99 phone numbers and send and receive SMS messages. The device changed the future of cell phones in the 1990s because, before that, the user experience was poor, the size was large, and the system was more complex for cell phones, which made transporting and working on them more difficult. Nokia introduced its “Connecting People” advertising slogan in 1992, about two years before the Nokia 1011 was produced, and discontinued using it with its logo in 2011. But this advertising made the device mass-produced for a large number of end consumers. The slogan reminds us of some early mass marketing advertising strategies used in the Victorian era of the 19th century. In the end, although Nokia Lumia phones failed due to the Microsoft Windows operating system, they remain among the best phone companies in the world today.

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