SSAB and Ruukki have joined forces
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On 30th July 2014, SSAB and Ruukki joined forces to create a Nordic and US-based steel company, which is a leading producer on the global market for Advanced High Strength Steels (AHSS) and Quenched & Tempered steels (Q&T), standard strip, plate and tubular products as well as construction solutions.
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SSAB and Ruukki have joined forces
- 1. SSAB and Ruukki have joined forces 2014-07-30
- 2. 2 “It’s a deal! SSAB and Ruukki are now one”
- 3. Content New SSAB – More competitive together Our vision and history Company overview Steel business Tibnor – Nordic Steel Distribution business Ruukki Construction 3
- 4. New SSAB – More competitive together 4
- 5. New SSAB – More competitive together Strengthened customer offering Enhanced ability to invest in product development and R&D – innovation leader Enhanced potential for profitable growth in Advanced High Strength Steels (AHSS) and Quenched & Tempered steels (Q&T) Increased flexibility and cost-effectiveness Annual cost synergies of up to SEK 1.4 billion (EUR 150 million) realized over a three year period 5
- 6. Our vision and history 6
- 7. Our vision 7 Together with our customers, SSAB will go further than anyone to realize the full potential of lighter, stronger and more durable steel products » A stronger, lighter and more sustainable world «
- 8. We share a common heritage of steel making 8 SSAB was formed in 1978 through a merger of three companies: Domnarvets Jernverk (originally started in 1878), Norrbottens Järnverk (1940) and Oxelösunds Järnverk (1914). This was a big restructuring of the Swedish steel industry led by the state In 1989, SSAB’s shares were listed on the Stockholm Stock Exchange With the acquisition of IPSCO in North America in 2007, SSAB carried out one of the largest Swedish corporate acquisitions of modern times Rautaruukki was established in 1960 to ensure the availability of raw materials for the Finnish shipbuilding and other metal industries Pig iron production started in Raahe in 1964 Cold-rolling and galvanizing started in Hämeenlinna in 1972 In the early 1990s, Ruukki expanded into the construction business In 2004, all the different companies in Rautaruukki Corporation started using the marketing name Ruukki
- 10. 10 New SSAB – Strong globally and locally
- 11. New SSAB in brief Nordic and US-based steel company with a global reach Leading producer of Advanced High Strength Steels (AHSS) and Quenched & Tempered steels (Q&T), standard strip, plate and tubular products as well as construction solutions Preliminary net sales in 2013, appr. SEK 56 billion (EUR 6.4 billion) About 17,300 employees in 50 countries Steel production facilities in Sweden, Finland and the US Annual steel production capacity of 8.8 million tonnes Organized in five divisions: – SSAB Special steels, SSAB Europe, SSAB Americas, Tibnor, Ruukki Construction Listed on the NASDAQ OMX Nordic Exchange in Stockholm and secondary listing on NASDAQ OMX in Helsinki 11
- 12. Five divisions – Leading in their businesses 12 Global steel and service partner in value added Advanced High Strength Steels (AHSS) and Quenched & Tempered steels (Q&T) SSAB Europe SSAB Americas Tibnor Ruukki Construction SSAB Special Steels Nordic-based steel producer of high-quality strip, heavy plate and tubes North America-based steel producer of high-quality heavy plate Nordic full-service steel distribution partner European provider of energy efficient building and construction solutions
- 13. 13 SSAB Special Steels SSAB Europe SSAB Americas Tibnor Ruukki Construction Olavi Huhtala Charles Schmitt Mikael Nyquist Marko Somerma Finance Legal and Strategy HR, Procurement, Shared Services Communications Market Development Håkan Folin Divisions Functions Jonas Bergstrand Monika Gutén Martin Lindqvist President and CEO Per Olof Stark Technical Development Gregoire Parenty Group Executive Committee (GEC) Taina Kyllönen Martin Pei
- 15. 15 Strategic focus areas for the steel business Growth in Advanced High Strength Steels (AHSS) and Quenched & Tempered steels (Q&T) – pursue new segments and geographies Maintain home market leadership – clear ambition to remain leader in both North America and the Nordics Growth in value added services – provide more customer value Improve customer experience – continue to develop the SSAB way of engaging customers Improve profitability through cost synergies, efficiency and flexibility Strengthen performance culture – combine the “best of both”
- 16. Nordic and US-based steel company with global reach 16
- 17. Luleå – employees 1,200 Broadened steel production base in the Nordics 1 2 3 Raahe – employees 2,800 Hämeenlinna – employees 900 Borlänge – employees 2,100 Oxelösund – employees 2,300 4 5 Strip products SSAB Europe Steel-making, heavy plates and strip products, SSAB Europe Strip products and tubes SSAB Europe Steel-making SSAB Europe Steel-making, heavy plates SSAB Special Steels 17Employees per December 2013
- 18. Two production facilities in the US 18 Montpelier, Iowa Mobile, Alabama Employees: 592 Heavy plate mill, 1.2 MTON Scrap based EAF production Q&T lines Employees: 497 Heavy plate mill, 1.2 MTON Scrap based EAF production R&D Centre 1 2 SSAB Production locations Wear Solutions 2 1
- 19. 19 Tube and infrastructure production in the Nordics Strong set-up for producing tubes, profiles and infrastructure components – 4 tube works in Finland producing piles, structural hollow sections and precision tubes – 1 tube works in Finland producing sections and profiles – 1 tube works in Sweden producing line pipes and structural hollow sections – Also Hämeenlinna and Borlänge sites have tube production
- 20. Key customer segments for steel business Heavy transport Automotive Construction machinery Construction Material handling Energy Service centers 20
- 21. 21 Strong product brands Structural Protection Automotive Wear Color-coated Engineering and tooling Joint product brand portfolio for the new SSAB will be ready at the beginning of 2015
- 22. Wear services – Products and applications Products and applications for the wear market and aftermarket “One stop shop” for Wear Services within, e.g. infrastructure and recycling Strengthen presence within the mining sector By expanding our offering, we become a more complete supplier With focused resources and work methods we work closely to the end-user 22
- 23. Tibnor – Nordic Steel Distribution business 23
- 24. Strategic focus areas for Tibnor Grow home market leadership – Growth in standard and special steels – Expand value-added services Establish one true Nordic set-up – Specialization and optimization of assets and flows across countries – Expand collaboration with SSAB Europe and SSAB Special Steels Expand distribution offering in the Nordics – Expand multi-metal product and processing services offering – Increase distribution margin through: • Realization of synergies in assets, purchasing and SG&A* • Growth of multi-metal offering in all countries • Focusing on value-added distribution 24
- 25. 25 Strong combined set-up of processing sites for SSAB products – Value added services processing sites for plate and carbon steel – 2 value added services processing sites for tubes Leading Nordic multi-metal distribution division
- 27. Xxx 27 Strategic focus areas for the construction business Rapid growth and role change in roofing – Build and roll-out replicable business model – Expand distribution and installation to get closer to consumers Run systematic path to energy-efficient and functional envelopes – Differentiate business focusing on energy-efficient and functional products – Focus on fewer market segments and growth within them From tailored towards modular concept buildings – Step change in commercial and operational project management excellence – Develop repeatable modular solutions
- 28. Building a major European construction business 28 2013 Plannja Ruukki Combined Employees 340 3,200 3,500 Manufacturing sites 4 12 16
- 29. Strong product portfolio under Ruukki and Plannja brands 29 PROFILESROOF PRODUCTS STEEL STRUCTURESPANELS
- 30. 30